China is Australia’s largest two-way trading partner in goods and services (valued at $150.0 billion in 2015-16, up 4.4 per cent on the previous year). China is our largest export market ($85.9 billion in 2015-16) and our largest source of imports ($64.1 billion in 2015-16).

The China-Australia Free Trade Agreement (ChAFTA) entered into force on 20 December 2015. The Agreement has already enhanced the growing trade and investment relationship between our highly complementary economies. It will ensure the competitiveness of Australia’s agricultural and manufacturing industries, protect and ensure the competitiveness of our services providers and attract greater investment in Australia.

96% of all Australian goods will enter China duty free when ChAFTA is fully implemented. And Australian services providers benefit from new access to China’s significant and growing services sector. Increasing numbers of Australian businesses are entering the Chinese market with great success. However – like all cross border commercial activities – the benefits of doing business in China are coupled with risks. These risks can, however, be mitigated education and preparation before entering the China market.

The Export Council of Australia (ECA) is delighted to present a new series of workshops aimed at helping Australian MSMEs take on the China market with confidence, giving them the best chance of success.

What will you learn?

Agribusiness & Manufacturing

  • Selecting the right market entry model
  • Distribution channels and Supply chain strategies
  • Product and safety regulation and enforcement
  • Licensing and approvals for import and navigating customs
  • Intellectual property management
  • Tax management
  • Developing and enforcing contracts
  • Risk management
  • Understanding ChAFTA
  • Useful contacts

Consumer goods and services

  • Selecting the right market entry model
  • Accessing the China Consumer
  • Establishing a business presence in China
  • Intellectual property management
  • Tax management
  • Developing and enforcing contracts
  • Risk management
  • Understanding ChAFTA for services
  • Useful contacts

All workshop delegates will receive a comprehensive, take home workbook, containing a wealth of information on doing business in China.

For further information, please contact the ECA at education@export.org.au or call (02) 8243 7400.

Pricing structure:

  • Non-ECA members:  $605 per person
  • ECA Individual Members:  $544.50 per person
  • ECA Business Members:  $484 per person

Consumer Goods & Services

Agribusiness

Manufacturing

ENROL TODAY

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